Olivia Bevan: Expert profile

Full name of the expert: Olivia Bevan

Expert’s organization: Freelance IC

Expert’s business address: 2941 West 11th Avenue, Vancouver, BC, V6K 2M4

Expert’s title: Freelance writer and marketing professional

Expert’s business telephone number: 778 317 9588

Expert’s after-hours telephone number: 778 317 9588

Expert’s e-mail address: livster@hotmail.com

URL for the expert: girlswhograpple.wordpress/com

Summary of expertise:

Olivia Bevan is a consummate freelance writer, editor and marketing professional, with extensive experience in all aspects of event management including planning, budgeting, organizing, managing and reporting.

With a focus in the field of brand management and strategic planning, she uses her passion for exceptional customer service to guide small businesses towards growth. She has unquenchable enthusiasm and an inquisitive, resourceful nature. She enjoys developing a rapport with others, using warmth, creativity and laughter to encourage conversations and to build connections.

Specific subjects or issues the expert can knowledgeably discuss:

Olivia is happy to discuss the following:

• Marketing for small businesses (including but not limited to PR, events, social media, email marketing, building a reputation and establishing a brand)
• Marketing for the budget conscious business
• The dos and don’ts of event management
• Top seven mistakes businesses make with email marketing
• Maximizing ROI
• Crafting a newsletter that works for you
• How to engage your consumers
• Top secrets to planning an effective marketing and PR strategy
• Establishing a meaningful brand and creating brand culture within your business
• How to get raving testimonials for whatever you’re offering
• Incorporating social media in to your business
• Extending your network and the importance of networking to grow your business

Professional achievements and / or current responsibilities:

Olivia Bevan has over four years of experience in the fields of marketing and branding and had her first piece published in 2003 in the UK. Now based in Canada she continues to write freelance, in addition to which she is currently employed as a marketing consultant for Elements Academy of Martial Arts.

Olivia also volunteers as the Marketing Manager for Vancouver-based Room Magazine.

Her editing services have most recently been used by local emerging business Watermark.

Prior to this, the past 12 months were spent creating, planning and executing events for Nintendo.

Before this, she held the position of Marketing Manager for three years for one of the largest shopping centre owners in the UK.

In 2002 Olivia was shortlisted for the Daily Telegraph’s Catherine Pakenham Award for young female journalists.

In 2006 she was awarded a Purple Apple Marketing Award in the UK for a shopping centre Christmas marketing event.

You will often find her attending seminars both in person and online to expand her knowledge and her network.

Educational background, including degrees and dates received:

2002 – 2003: City College of Brighton and Hove; Merit in NCTJ Magazine Journalism
1998 – 2001: University of Wales, Cardiff; 2:1 BSc (Hons) Zoology
1996 – 1998: Clitheroe Royal Grammar School; 4 A’ Levels grades A–C
1991 – 1996: Longridge High School; 9 GCSEs grades A*–A

Current or recent research:

Olivia is currently conducting research in to international fitness destinations for Explore Magazine and always researches the subjects she reviews for Review Vancouver.

Books or significant articles published:

Please visit Review Vancouver for articles published recently on music and theatre. Olivia also maintains a blog and hopes to have a piece of work published in Explore Magazine in summer 2010.

Current or recent professional memberships, activities or awards:

Olivia is a member of the Canadian Public Relations Society, Vancouver and a member of Wired Woman.

Experience with news media:

Olivia has an extensive network of local and national media contacts covering television, PR and print, and is a regular contributor to theatre and music reviews for Review Vancouver. She hopes to have a full-length feature article published in Explore Magazine in summer 2010.

Ability to speak languages other than English:

Olivia can speak, read and listen in French at a mid-range level and at a beginner level in Spanish.